The experts tell us that we listen more to personal recommendations than adverts and marketing when we’re trying to find a new trustworthy supplier. Had you ever noticed that yourself?

We just added a neat new feature to Brownbook.net to help you build great reputation and word of mouth for your’s and your friends’ businesses.

Its called ‘invite reviews’ and you useit to ask people to review any listed business. So, for your own business you might use it to ask your ten most recent customers to give you a testimonial, then tell new customers to check out your reviews at Brownbook.net (or just link to them from your own website). Or, for your friends business, how about a review about their integrity and attention to detail.

Give it a try now, and start to build up your online repuation and word of mouth to win new customers.